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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/9561b77e-a4a8-4ef8-bbbb-aa4ead93044f/220201_SohoHouse_KarenElson_ED_0686.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/f4a5b15c-2aea-46fe-9d0d-d4d81df93d73/IMG_3314.JPG Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/f61eb388-40ad-4a50-8096-1ace807d3fb3/soho_b%26m_final5-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/716627bd-ccea-47e5-a773-431e8fcb7ffc/FINAL6D6A3413+copy.jpg Work - Holloway House Launch Inspired by the omnipotent presence of the entertainment industry in LA, our North American Creative team developed the video concepts, art direction, and editorial direction for the launch of Soho House’s newest property in LA, Holloway House. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/8b85586b-3247-4a78-9401-7a963c6e2882/soho_b%26m_final6-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/61c46bf8-ddd1-4d60-ab96-ef5fb8e3f27d/IMG_3311.JPG Work - Holloway House Launch Inspired by the omnipresence of the entertainment industry in LA, our North American Creative team developed the video concepts, art direction, and editorial direction for the launch of Soho House’s newest West Coast property, Holloway House. DP: Ilja Maran Photographer: Juan Veloz Video Edit: Brecht Vanthof Styling: Joanie Del Santo https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/bfc52ac0-1483-4274-b229-d9a9fd28fede/24HoursIn-logo-black.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/7b34e362-d052-4160-a77d-ed04bb7ad4a6/soho_b%26m_final11-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/5764ff2c-b10a-409a-8eac-877b37387b03/IMG_3313.JPG Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/ad2440ba-31d8-414b-983c-28cb6087da73/Screen+Shot+2022-10-12+at+1.15.45+PM.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/c1e9dbb6-801c-4623-8adf-bd8b08361d50/soho_b%26m_final10-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/8fb71b46-91e1-4728-a195-c0683b852b7c/Day1_10.30AM-000240340005.jpg Work - 24 Hours in… Guided by insights showing that our members are ever-curious for insider travel tips, I curated and produced a “24 Hours in” campaign featuring local member-owned businesses to boost bedroom sales across under-performing houses in North America. Photographers: Steven Piper and Cristina Fisher https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/9655f14b-248b-47bb-8e6c-ec116450affd/soho_b%26m_final1-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/394f5974-dd9a-4a95-980c-9a75338fa2de/AbbyHirsch_Final_0118-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/d1f2a551-1889-4fe2-9c95-99b747f2f41b/Terry_Presume_Soho_House_-15.jpg Work - Soho Rising Soho Rising is Soho House’s platform for championing emerging talent in music. Bite-size video interviews with Soho Rising artists increase program engagement, drive attendance at performances in the houses, and establish Soho House as a cultural force in the music scene. My remit is end to end content production from brief development and art direction through final delivery across social, site, and app. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1c86ac2d-61c1-4b28-b4a7-ce561b8736da/AbbyHirsch_Final_1664-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/acebca36-cc1f-4a27-9891-f9dc3fb36b3c/AbbyHirsch_Final_4337-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/6da39f99-ef4e-4dee-8c00-62ff35a60260/AASFD_ABIGAILHIRSCH_4-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/21cb4e08-a6e6-4cf3-91c2-91a1ff6ea9a7/03.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/35f2480f-be70-4630-aa06-1572ae1b5ef7/AASFD_ABIGAILHIRSCH_1-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/fe9b2c19-2298-4392-8041-6a40558fdea5/DSC09990.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665606038296-PR9CBSCUH9MQYRGTBQ8P/BFD_Soho-House_Lolla_LaDona.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665605928769-YEKO26SFW5W6KK8QXENO/Lolla-1+%281%29.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665606107958-WFP8B1HRCALVO2ONGHOI/BFD_Soho-House_Lolla_TheRegrettes.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665605976353-XW7HHVFQXN0WRN4JYOIT/Screen+Shot+2022-10-12+at+4.19.30+PM.png Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665606112920-VEX4QTL1J33U6YBIF9T9/BFD_Soho-House_Lolla_WhippedCream.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665606002514-XSWTZH90E6DA8HMKLV6D/Screen+Shot+2022-10-12+at+4.19.57+PM.png Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/c1660fe6-74a8-4aab-a69c-1396e9a6c2a8/AASFD_ABIGAILHIRSCH_3-min.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/f3a89813-401b-4619-acf8-a2fcb231fe66/Screen+Shot+2022-10-13+at+9.35.06+AM.png Work - Behind the Seams To foster member pride and target retention, our team launched Behind the Seams, an editorial series showcasing top fashion talent within our membership. We produced work-in-progress style BTS content of these designers. Peter Do x Soho House, NYFW SS23 https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/bc022da4-d0a0-46b3-a07a-928a3560a999/E20A3673color.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665711454497-MZLS31K27PN7DDU27CGK/PD+2.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665711460105-TDO6C1TNFVYIZL8ZQFWU/PD+4.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665711458199-4XAPKGGGA7QH73F322AO/PD+3.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665711463582-NDJKGZMSOJI37SKR4BB3/PD+5.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/38d1c7ae-9c68-4765-9087-94717688b1a2/01.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665711885504-ZOGQ7HDHKCOBZAIPLP4C/BFD_Soho-House_Lolla_MUNA.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665771455928-SNF95TX8KE1OFNA0J22Q/campaignshero.jpg Work https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1666035566393-LQIFXYXHDNDBU74B1IB9/00chloecherry34.jpg Work https://www.abigailjhirsch.com/work-york daily 0.75 2025-05-09 https://www.abigailjhirsch.com/about daily 0.75 2019-08-07 https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1565205509300-0HMNXGXUOTSLQB3HPREH/BLAZER.jpg about - Hi… ABOUT ME https://www.abigailjhirsch.com/contact daily 0.75 2019-08-07 https://www.abigailjhirsch.com/contactabigail daily 0.75 2020-05-22 https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1579193980329-K74U0DI07JNE46YNDAY1/.jpg Contact https://www.abigailjhirsch.com/writing daily 0.75 2020-05-31 https://www.abigailjhirsch.com/about-1 daily 0.75 2022-07-07 https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1600110542843-IOURI5M8ZZ4QM2GU0J4N/Abigail+Hirsch.jpg Contact https://www.abigailjhirsch.com/about-2 daily 0.75 2024-10-09 https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/5b080e54-d053-4092-b8f9-82e94d8ddcee/unnamed-1.jpg About Abigail - Hi! I’m a multi-disciplinary creative connecting brands with people through content, creative strategy, and community-centric storytelling. I focus on bringing ideas to life. Outside of work you can find me on a roadtrip, skiing, or stalking The RealReal. Email me at abigailjeanhirsch@gmail.com My experience spans: Campaign development and management from brief ideation through asset delivery and launch, still and video production, creative talent sourcing, casting, budget management, brand strategy and more. https://www.abigailjhirsch.com/home-1 daily 1.0 2024-10-09 https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672376077-GXSQZN57QPIDBRZ1TBO1/Screen+Shot+2022-10-11+at+12.32.32+PM.png Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1711471697492-QOCPBQ5M92TPMZ4EHJJY/PerfectMomentXSOHOHOUSE_CaleyVanular-56.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672851525-OJJ09JIA3753VB4LYFVC/Screen+Shot+2022-10-13+at+10.54.08+AM.png Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672432903-XTXBJ08XSH0NC7H43FOY/Day1_10.30AM-000240340005.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672348227-FGAZ7TZM59AICH83BEFW/06.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672379453-XHAJ88CGM8H48NAMDFWE/Screen+Shot+2022-10-12+at+1.15.33+PM.png Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672420302-5TF5HY15CESZVATJ2061/Terry_Presume_Soho_House_-15.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1711471667248-0MAVFYKHXT5SR58UTWVE/PerfectMomentXSOHOHOUSE_CaleyVanular-156.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672426050-01U7SYV6809Y1UXYJUWS/220201_SoHoHouseKarenElson_ED_1020.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672993218-HBBVX8H3YHBVZZFURIF5/Future+Cover+25+JUL.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665709787632-6TE2H33WTD81C9FF5X85/_36I0413.JPG Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665673077297-CTIVRNVIROB848S71SSZ/AASFD_ABIGAILHIRSCH_3-min.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672418519-EUBB0SALOUL432W4E8EB/IMG_3314.JPG Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672430146-8C8YZY6L8EZ7T557YQWZ/Screen+Shot+2022-10-11+at+11.39.05+AM.png Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672438058-DX8AJSS5W42QCXG7EMJV/Fisher001821-R1-013_websize.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672462694-LUO182YC3WL8XVC7QEY3/IG+carousel+PETER2.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672575063-3EE0K69JHQ49U62UBNON/soho_b%26m_final12-min.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672791685-3V6JHHY9E6A5688P9L3J/_36I2988.JPG Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672898773-TJA7AGV5LSIX78WEUTM2/Screen+Shot+2022-10-13+at+10.54.55+AM.png Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665709781758-MAO3PBWSD3T0V7MGR5MM/IMG_3313.JPG Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665709827180-Y7E1GBZX8AI5HJ7CU059/000164000008.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665672794197-ZRWBYHK4W3V9KXXCUBRP/_36I2272.JPG Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1711471688525-NUX6WMFLXRJHVCS1PPGU/PerfectMomentXSOHOHOUSE_CaleyVanular-45.jpg Home https://images.squarespace-cdn.com/content/v1/5d4b200cd416380001b53abe/1665709791583-E8VSICB7TBSUN77G57K3/_36I0045.JPG Home